Founder, MoneyFitCoach

Core expertise:
  • Finance
  • Money
  • Fitness
  • Life Coaching

As the founder of moneyfitcoach.com. Elsa guides her clients on the journey to be healthy, wealthy and wise. Elsa is a 14-year veteran in the financial services industry, and has various diplomas in counselling and psychotherapy. She guides individuals on how to change their relationship with money so they can achieve their goals and dreams without financial stress.


Her Money Fitness coaching program integrates life coaching with a practical money management tool to help them gain self awareness, overcome barriers in their personal and professional lives, and build financial resilience. This helps people to live the lives they truly want.


Elsa is also the author of When Love and Money Are Gone – True Stories of Women and Financial Independence.

ELSA's KeyNote: 

How to be healthy, wealthy and wise


We all want to be financially free because this enables us to live a truly fulfilling life, step off the nine-to-five treadmill, achieve important goals, travel, enjoy more leisure and spend time with the family.


But why is financial freedom so difficult to achieve? Are we setting unrealistic goals for ourselves by associating financial freedom with the idea of making lots of money and living a certain lifestyle? Are we paying a heavy price for financial freedom by working ourselves to exhaustion and losing our ability to relate to one another, relax, laugh and play?


Financial freedom is freedom from money stress, money addictions and unhealthy money habits.


In this talk, Elsa explains why you don’t need to be a millionaire to be healthy, wealthy and wise. Financial freedom is not a future destination but the ability to live your best life in the present - simply by understanding the following key principles:


  • the roots of work and money stress

  • the difference between working for love and working for money

  • how fear and anxiety cause us to make bad financial decisions

  • how to start building your net worth and stop digging your grave with plastic (credit cards)

  • how to design your own healthy financial road map.

coming soon....
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PrimeTime Business and Professional Women's Association
c/o SCWO, 96 Waterloo Street

Singapore 187967